The ABC of Business Incubation


This is an activity which aims atbeing profitable, meaning that your gain more from it than you invested in it. In principle it is a simple thing. As long as you get more for your product than you have to spend to make it, your business is a business and is profitable. The only problem: Experience shows, it is not as simple as it appears.

An example for a typical business (from Eastern Europe): Two business men meet and agree on the following deal: One delivers 10 million eggs, the other pays a million dollars. They shake hands over this deal and separate. They begin to execute the deal. One trying find somebody who can deliver the eggs, the other looking for somebody who has a million dollars.